An article on the Houston Chronicle website dated August 9, 2013 discusses Forbes’ ranking of College Station as 5th on the list of “Best Small Places for Business and Careers.” The city has a lot of opportunities for economic improvement, and none of them should be missed by businesses. Notably, Forbes ranks the city as 8th in the country for job growth and 56th in terms of costs for doing business.
Online marketing has fast gained ground over more traditional advertising because of its power to reach markets even way beyond a business’ location, and only for so much less of the latter’s cost. Search Engine Optimization or SEO is one of the most trusted forms of online marketing today. How does it actually work?