Understanding how web design college station affects your bottom line
5 seconds. That’s the amount of time you have to prove your business is worthy of someone’s time.
5 seconds for them to decide if you’re trustworthy, if your products or services are what they’re looking for and if what you offer is of value to them.
That’s not a lot of time! That’s why web design is crucial to getting people to your site and keeping them there.
Here’s how web design can help your bottom line.
Lay the Foundation
More than 75% of new customers will decide to do business with you only after visiting your website. Your web design can help lay the foundation for continued use. Offering the right information, in the right format will get them to stick around and improve the odds of getting those visits converted to sales.
Research and testing has shown many things about web design and what’s effective and important, but pretty consistently it has shown that credibility is one of them most important factors in keeping people on your site. Your College Station web design must create a sense of trust, that you are a company that is reliable and credible and worth their time. And if they spend more than 5 seconds on your site, chances improve exponentially that they will also trust you with their business.
Make it Dynamic!
A dynamic website gives the sense that your business is thriving and growing and in tune with your customers. Web design in College Station should include great content as well as a design that is easy to navigate and simple to find what you’re looking for and that is updated regularly to include new and current information for visitors.
We’ve all been to websites that we couldn’t leave fast enough. And we’ve all been to websites that are easy to use, that we trust from the get-go and that we are happy to return to over and over again. How do you want your site to look? Your web design can influence whether or not traffic converts to sales and can directly affect your bottom line. Make sure your site is up to the task!
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